Emma started her savvy savings journey back in June 2013. After finding Couponing in her hour of need thanks to her ex-partner leaving her with his £7k debt – Emma had to find a way to save money and fast. Emma then set up the nationally popular brand Extreme Couponing and Deals UK LTD which she stills runs and operates today.

Now, Emma is a twenty-four-year-old award-winning lifestyle Blogger, YouTuber, Public Speaker, Author and regular on ITV’s This Morning. Emma dedicates her time to updating this blog, creating content on YouTube, her life coaching clients and creating inspiring content daily. Since rebranding into Spiritual Queen, Emma has moved away from her money-saving background and is focused on spreading the word of spirituality!


‘Young Persons Award’ UK Blog Awards 2015 – Highly Commended
‘Best Beauty Blogger’ Blogging Edge 2015 – Winner
‘Best Established Vlogger’ Johnson & Johnson 2017 – Finalist
‘Best Social Media Marketing’ Dorset Echo Industry Awards 2017 – Winner
‘Best Woman In Business’  Dorset Echo Industry Awards 2017 – Finalist

You can view a full list of Emma’s previous notable features here.

Emma may occasionally do a sponsored post, she only ever posts about brands and products she believes in. No amount of money or PR relationships will sway her opinion. If Emma doesn’t feel comfortable with a product or a service she doesn’t post it. Some of the products that you read about across her blog may have been provided by companies on a complimentary basis for review or feature. Emma will always give her honest judgement on products and if she doesn’t feel a product sits right with her readers it won’t be included. Emma also uses affiliate links in some of her posts. It’s normally only a few pennies and helps Emma to be able to type away all day and bring you this blog. Emma is not here to pull the wool over your eyes, honesty is always the best policy.


  1. 2nd May 2017 / 12:49 am

    Hi Emma,

    Just read this. I knew we were like-minded in terms of saving money but had no idea your reasons behind it!

    4 years ago I lent my boyfriend at the time a substantial amount of money to help him out, I trusted him a whole lot more than I should have & never saw a penny of it. I tried everything to get it back until the end of last year when I decided it wasn’t worth my time to chase the money & the things in my life now are so much more important (For example Money Tree Man, my boyfriend of three years). Ever since then I have been really careful with my money.

    Not shared this online before but it feels so good that I have someone I can relate to. & I can honestly say forgetting about that money was one of the best decisions I ever made.

    Thanks for sharing your story with us Emma! Xx

    • Emma
      14th May 2017 / 4:18 pm


      Thanks for sharing, it sounds exactly like how I got into money saving! I totally agree the day I let go of the debt so much more abundance and happiness came into my life xx

  2. 5th February 2018 / 2:24 pm

    Hey Emma,
    Just read your little about me section. SO inspiring <3 I love what you're all about, so honest and real. Love all your content & vibes you give off with every post, podcast or video! It's truly beautiful and inspiring to see someone so young, be so successful, bright and positive. You lift my mood each time, and just love all your content.
    Well done love, you should be very proud. All the luck to you and your future, I'm sure it's a huge one!

    positive vibes

    • Emma
      5th February 2018 / 2:29 pm

      Thank you so much lovely for all your support xx

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